Privacy Policy

1. Who We Are

Bahía Residences is a luxury travel and hospitality brand operated by GRUPO ITÚA, S.A. DE C.V., a company duly incorporated under the laws of Mexico.

We are committed to protecting your privacy and ensuring the responsible handling of your personal data. This Privacy Policy explains what information we collect, how we use it, and the rights you have regarding your personal data, in accordance with the Federal Law on the Protection of Personal Data Held by Private Parties (Ley Federal de Protección de Datos Personales en Posesión de los Particulares – LFPDPPP) and its applicable regulations.

Data Controller:
GRUPO ITÚA, S.A. DE C.V.
Operating brand: Bahía Residences
Contact email: hello@bahiaresidences.com


2. Personal Data We Collect

Depending on your interaction with Bahía Residences, we may collect the following categories of personal data:

Identification & Contact Information

  • Full name

  • Email address

  • Phone number

  • Nationality

  • Country and city of residence

  • Official identification (when required for contractual or legal purposes)

Booking & Service-Related Information

  • Travel dates and destinations

  • Guest details (number of adults, children, special requirements)

  • Preferences related to stays or experiences

  • Communication history with our team

Financial & Transactional Information

  • Billing details

  • Payment-related information (processed through secure third-party payment providers)

Professional Information (when applicable)

  • Company or agency name

  • Website or social media profiles

  • Partner or affiliate identification numbers

Bahía Residences does not intentionally collect sensitive personal data, except where strictly necessary and legally permitted.


3. Purposes of Data Processing

Primary Purposes (Necessary)

Your personal data is used for purposes essential to our services, including:

  • Managing inquiries, bookings, and service requests

  • Providing luxury accommodation, concierge, and travel-related services

  • Fulfilling contractual obligations

  • Processing payments and issuing invoices

  • Communicating essential information related to your stay or collaboration

  • Maintaining internal administrative and operational records

  • Complying with legal, fiscal, and regulatory requirements

Secondary Purposes (Optional)

With your consent, we may also use your data to:

  • Send curated communications, updates, or newsletters

  • Share relevant offers, experiences, or brand content

  • Improve our services, website performance, and user experience

You may opt out of secondary purposes at any time by contacting us at hello@bahiaresidences.com.


4. Legal Basis for Processing

The processing of personal data is carried out in accordance with:

  • Articles 6, 7, 8, 11, 14, 15, 22, 26, and 36 of the LFPDPPP

  • Applicable provisions of its Regulations


5. Data Sharing & Third Parties

Bahía Residences does not sell or rent your personal data.

Your information may be shared only when necessary with:

  • Payment processors and financial institutions

  • Technology and hosting providers

  • Operational partners involved in delivering contracted services

  • Legal or governmental authorities, when required by law

All third parties are required to handle your data in accordance with applicable privacy and security standards.


6. Data Security & Retention

We implement appropriate administrative, technical, and physical security measures to protect your personal data against loss, misuse, unauthorized access, disclosure, or alteration.

Personal data will be retained only for as long as necessary to fulfill the purposes described in this Privacy Policy and to comply with legal obligations.


7. ARCO Rights (Access, Rectification, Cancellation, Opposition)

You have the right to:

  • Access your personal data

  • Rectify inaccurate or incomplete data

  • Cancel your data when it is no longer required

  • Oppose the processing of your data for specific purposes

To exercise your ARCO rights, please send a request to hello@bahiaresidences.com.
Your request should include your full name and a brief description of the right you wish to exercise. We will respond within the timeframes established by applicable law.


8. Cookies & Tracking Technologies

Our website may use cookies and similar technologies to:

  • Improve website functionality and performance

  • Analyze traffic and usage patterns

  • Support marketing and analytics efforts

You may disable cookies through your browser settings; however, some website features may not function properly as a result.


9. International Data Transfers

If your personal data is transferred or accessed from outside Mexico, we ensure that such transfers are conducted with appropriate safeguards and in compliance with applicable legal requirements.


10. Changes to This Privacy Policy

Bahía Residences reserves the right to update this Privacy Policy at any time to reflect changes in legal requirements, operational practices, or services. Updates will be published on this page, and continued use of our website constitutes acceptance of such changes.


11. Contact

For any questions regarding this Privacy Policy or the handling of your personal data, please contact us at:

hello@bahiaresidences.com

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